– The Stock Market Companion –

15MinuteStocks

Market Update

December 13, 2010

—— Stock Market Investing since the 1980’s ——

Published all Market Days
Monthly Subscription $29.95

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-Executive Summary-

  • SP-500 = FLAT ;  Dow-30 moved higher on strength in Asia.  Overall, the U.S. markets appear somewhat weary.  Nasdaq stocks retreat… Apple Inc.  hardly budged on a strong Goldman Sachs upgrade.  See more below.
  • We issued two Stock Market Companion Intra-Day Alerts today.   See more below.

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– Markets “At a Glance” –

(Please scroll down to the end of the report to see your favorite benchmarks – Dollar, Oil, Gold … closing prices and daily direction.)

Market

Price (Today’s Close)

Unit of Measure

Today’s Direction

SP-500

1,240.46

Index

Flat = +0.06 points

DOW-30

11,428.56

Index

UP = +18.24 points

NASDAQ

2,624.91

Index

Down = -12.63 points

NASDAQ 100

2,207.45

Index

Down = -7.89 points

– Market Trends –

Trend

SP-500

DJ-30

NASDAQ

NASDAQ 100

Short Term

UP

UP

UP

UP

Intermediate

UP

UP

UP

UP

Long Term

Lateral

Lateral

Lateral

Lateral

*Summary of terms from Trader Vic II-Principles of Professional Speculation (pg. 140-141)
*_________* Represents a change in trend rating.

– Market Perspectives –

For your added perspective, we’ve included these two different views of the broader market –

1. SMC SP-500 ETF Daily Chart (Click to open helpful chart in a separate browser window).

2. SMC SP-500 Weekly Chart (Spanning back through 2007)

– Today’s Highlights –

Throughout the day, the market was behaving strangely.  Let’s start with what we think is driving this market –

1. The value of the U.S. dollar.  Since the first week of November, the dollar has been on an upswing, fueled mostly by strong concerns about European sovereign debt and a meltdown in Ireland.  Two weeks ago the dollar peaked and has been retracing.  Today brought a significant decline in the dollar.

From the day that the U.S. dollar recently peaked = Nov. 30th,  the U.S. stock market has been advancing.  Today was no different as the declining dollar brought buyers in commodity based stocks like steel.

2. Tech and Nasdaq stocks are acting tired. For instance, Apple Inc. (AAPL) was not able to capture investors imaginations today even though Goldman Sachs put it on its Conviction Buy List and gave it a $430/share target … which is +$108/share higher than today’s price.  Apple closed higher by $1.11/share, which is peanuts compared to what should have been a big day.  Netflix is no different.  It closed down approx. -$10/share  at $183.80/share.  Amazon.com also hasn’t been able to put on any additional value for over two weeks, even though they have clearly captured the attention of consumers able to shop online.

When excellent stocks like Apple Inc. and Amazon.com can’t put on steam when the overall market is advancing, it is a warning flag to careful investors.

3. The Shanghai stock market advanced over +2.9% yesterday on news that China would not immediately hike interest rates. This is a pro-growth development that should have positive implications over time for equities, worldwide.

4. U.S. Politics – Today’s vote in the U.S. senate concerning the fate of the Bush-era tax cuts had its influence, as did the U.S. federal judge in Virgina who ruled against the keystone of Obamacare = mandatory insurance coverage for individuals.

– Story-Stock Investing –

Today we issued two Stock Market Companion Intra-Day Alerts –

Dear Subscriber-Friend –

When a high-flying stock like Zagg Inc. (Ticker: ZAGG) crosses into new high territory, and then turns DOWN on high volume – we do more than just take note.   We have increased our stop to $8.00/share.  A stock like this shouldn’t be behaving like this on a good day in the market.  It should be pressing higher or quietly building a higher “base” to push higher from when the time is right.  We are giving it an extra 30 cents from here to mend its ways this afternoon.

We are interested in Zagg Inc. because its earnings are excellent, its target market of smart phone and Ipad buyers is very strong, this Christmas season is undoubtedly going to see strong sales in both smart phones and Ipads, and the stock price chart has shown the excellent characteristics of a stock ready to march higher.  This morning the stock crossed above $9.00 a share and was looking good.  Since 10:30 am, the stock has been heavily sold and is now at $8.32/share.  We are cautious.

Dear Subscriber-Friend –

At the SMC, we are interested in a bounce opportunity in Cisco Systems Inc. (Ticker: CSCO).  The stock is showing resilience to market fluctuations this morning at $19.88/share.  Our stop is down around $19.00.


Your – Stock Market Companion

Our sojourn into Cisco Systems Inc. (Ticker: CSCO) which we initiated today, may require patience.

—————————————————————————————————————————————————

Please remember – at the Stock Market Companion we do not and cannot give individual investment advice. According to the State of Washington RCW 21.20.005 the Stock Market Companion is not a Registered Financial Advisor and we do not render any advice on the basis of the specific investment situation of a particular individual. This information is for a wide readership and is not intended for any particular individual,  and under no circumstances should our SMC Intraday Update, SMC 15MinuteStocks Market Update or Watchlist be considered an investment recommendation or plan for any specific individual.  By accessing this material, you agree that the Stock Market Companion will not be held liable for any actions taken by a subscriber or other parties.  Please seek the counsel of a broker or other licensed investment professional for accurate pricing and concerning the suitability of all investments that you may be considering. Disclosure : Please understand that the Stock Market Companion may hold positions in the above mentioned securities.  Based on market related or personal events these positions may change without notice.

– Stock Market Companion – Current Holdings –

Nr. Co. Ticker Action Entry Date Current Gain (Loss)

1 Bank of Ireland IRE Holding 11/29/2010
“Add To” on 12/6/2010
+46%
2 Zagg Inc. ZAGG Holding 12/7/2010 +6%
3 Cisco Systems Inc. CSCO Purchased Today 12/13/2010 -2%


– Stock Market Companion – Performance –

Please click on this chart to see the Stock Market Companion 15MinuteStocks stock performance versus the SP-500.  It will open in a separate browser window.
* Gains (losses) do not include brokerage fees.   Our returns are very strong … BUT …  WE have to remind everyone just like all other financial sites in America – Past Performance is No Guarantee of Future Returns.  Unlike others however, our objective is to teach you to be able to make these types of strong returns On Your Own.

All of the investments – stocks, entries, and exits are listed on our Stock Market Companion Watchlist at the bottom of the spreadsheet, in the section labelled Former Holdings.

– Benchmarks “At a Glance” –

US Dollar

1.3388  USD = 1 Euro

USD / EUR

Dollar = Down

Gold

$1,398.00

Ounce

Gold = UP

Oil

$88.16

Barrel (West Texas Crude)

Oil = Flat

30 Yr. Fixed Mortgage

4.67

Percent

Flat to Down (At historic lows)

10 Yr. Bond Yield

3.283

Percent

Flat

1 Yr. CD

1.36

Percent

Flat

Data Source : Financial Visualizations Inc.

Signing-Off for Today, Your –

Stock Market Companion

** Stock Market Companion Disclaimer **

The Stock Market Companion (SMC) Market Update and Watchlist are published documents to subscribers that show how we (SMC) are viewing the markets and what we are watching, investing in or selling today.  This information is for a wide readership and is not intended for any particular individual,  and under no circumstances should this Market Update or Watchlist be considered an investment recommendation or plan for any specific individual.  By accessing this material, you agree that the Stock Market Companion will not be held liable for any actions taken by a subscriber or other parties.  You understand that the Stock Market Companion holds positions in the above mentioned securities.  Based on market related or personal events these positions may change without notice.

Furthermore, the Stock Market Companion, Inc. is a content provider and publisher and not a registered broker-dealer or licensed investment professional.  Our intent is to publish very accurate market information for an audience of subscribers (1000+ subscribers).  By accessing the Stock Market Companion website and/or using the Stock Market Companion products and services such as this Market Update and accompanying Watchlist, you understand and agree that the material provided in the Stock Market Companion products and services is for informational and educational purposes only, and that no mention of a particular security in a Stock Market Companion product or service constitutes a recommendation to buy, sell, or hold that or any other security, or that any particular security, portfolio of securities, transaction or investment strategy is suitable for any specific person.  To the extent any of the information contained in any Stock Market Companion product or service may be deemed to be investment advice, such information is impersonal and not tailored to the investment needs of any specific person.  Before selling or buying any stock or other investment you should consult with a qualified broker or other financial professional to verify pricing information and to solicit advice as to the appropriateness of a given transaction or investment.


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